1) Why are CD/Digipak covers (artwork) still used, given the drop in sales?
- Artwork is still functions of advertising/promoting the artist, getting themselves recognized
- Artwork is still needed even if you download the song. On an iPod you can chose to view your songs from 'cover flows' which allows you to go straight through albums and shows the album covers.
- Hard copy for fans to keep, this is something special for them and to keep it as a memory
2) How important are the ancillary products to the artist and industry?
- They are important because they promote the music and the genre of the music
- They also help bring the fans closer and feel more connected to the artist especially with the extra little bookelt you get which may be filled with pictures of the artist or a few behind the scene images of days in poruction
- They make money
- For the industry it helps to sell the label
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